Gorilla Public runs digital marketing for small businesses — Google Ads, Meta ads, TikTok, and organic social strategy — for one flat monthly fee. No percentage of your ad spend, no account managers between you and the work, no junior media buyer learning on your budget. The person you talk to is the person in your ad accounts, and that person also spends their own money on ads every single day running our own stores. We don’t recommend anything we haven’t paid to learn ourselves.
Google Ads Meta Ads TikTok Social Strategy Flat fee
How we charge
Most agencies charge 10–20% of ad spend — which means their paycheck grows every time your budget does, whether results follow or not. Think about the incentive that creates. We charge a flat monthly fee sized to the work, and it stays the same whether you spend $500 a month or $50,000. Every extra dollar you commit goes to ads, not agency margin — and our only incentive is results, because that’s the only way we keep the account.
What we run
Search, Shopping, Performance Max, and local campaigns built for intent — showing up the moment someone searches for exactly what you sell. Real keyword strategy, disciplined negatives, ad copy matched to landing pages, and conversion tracking configured correctly (the part most accounts get wrong). We watch quality scores and search terms weekly, not quarterly, and we exclude your own brand traffic from claiming credit it didn’t earn.
Demand generation where your customers actually scroll. Creative-first campaigns — because on Meta, the ad itself is the targeting — with structured creative testing, proper pixel and Conversions API setup, retargeting that doesn’t stalk people for months, and catalog ads for e-commerce. We read Meta’s numbers with the healthy skepticism they deserve and reconcile them against your actual revenue.
The most underpriced attention for reaching customers under 40 — if the creative is native. We build TikTok campaigns around content that looks like TikTok, not repurposed banner ads, with Events API tracking and honest expectations about which businesses TikTok fits. If yours isn’t one of them, we’ll say so instead of spending your money proving it.
Organic social that gets discovered instead of posted into the void: a content strategy built on what your customers actually search, a brand voice people recognize, a realistic posting cadence, and monthly testing to find what drives sales — not just likes. We’ll build the system and run it, or build it and teach your team to run it. Either way it comes with measurement, so you know what’s working.
Every engagement includes
How it works
We dig into your accounts, tracking, and market first. If something’s broken or leaking, you’ll know before we spend a dollar.
Tracking, pixels, landing pages, and feeds set up correctly. Ads on a broken foundation just measure the leak faster.
Campaigns live with structured tests — one variable at a time, so every result teaches us something we can use.
Losers get killed without sentiment, winners get budget, and you get a monthly report you can read without a translator.
Questions
Enough to generate readable data, sized to your margins — for most local businesses that starts somewhere in the $500–$2,000/month range on one or two channels, not four. We’d rather you start focused and scale on evidence than spread thin everywhere. And because our fee is flat, recommending a bigger budget earns us nothing — so when we suggest one, it’s because the numbers do.
Depends on how your customers buy. Google captures existing demand — people already searching for what you sell — and is usually the first dollar for services and urgent needs. Meta creates demand and retargets interest, strongest for e-commerce and visual products. TikTok reaches younger audiences at low cost if the creative is native. The honest answer is a short conversation about your business, and sometimes the answer is “not that one.”
Google Search can produce leads in the first weeks because it captures people already looking. Meta and TikTok need a testing period — typically 4–8 weeks to find winning creative and let the algorithms learn. Organic social compounds over months. We set expectations per channel up front, and the first month always includes foundation work that pays off for everything after.
No. A short initial ramp (usually 90 days — this work genuinely takes a testing cycle to prove out), then month to month. We think providers who need 12-month lock-ins are telling you something about their confidence.
Nothing — they were always yours. Ad accounts, pixels, audiences, creative, and data live under your business from day one, with us added as a manager. When any engagement ends, we hand off cleanly and you keep every bit of history. Any provider who answers this differently is planning your exit to hurt.
Yes — tracking cleanup (GA4, pixels, Conversions API, UTM structure) is a common standalone project, and honestly the highest-ROI hour in most accounts. Start with the audit and we’ll quote the fixes flat. There’s also our free UTM builder if you’re the DIY type.
Put your budget to work
Tell us what you sell, where you’re advertising now (if anywhere), and roughly what you can invest monthly. You’ll get a straight recommendation and one flat number.
One business day turnaround. If ads aren’t right for you yet, we’ll say that too.
Free quote — one business day
